Direct Answer
Yum! Brands reports revenue across 3 product and service lines in its fiscal 2025 Form 10-K. Franchiseandpropertyrevenue is the largest, with $3.5 billion of revenue (42% of the total), followed by Product at $2.9 billion (36%).
How Does Yum! Brands Make Money?
No single line supplies a majority of revenue: the largest, Franchiseandpropertyrevenue, is 42%, which spreads Yum! Brands's exposure across several demand drivers. Between fiscal 2024 and 2025, Product grew fastest (+15.4%) and Franchiseandpropertyrevenue slowest (+5.4%), so the revenue mix tilts toward Product while that gap lasts.
| Product or service | FY2025 revenue | FY2024 revenue | Share of revenue | Change |
|---|---|---|---|---|
| Franchiseandpropertyrevenue | $3.5 billion | $3.3 billion | 42.3% | 5.4% |
| Product | $2.9 billion | $2.6 billion | 35.9% | 15.4% |
| Advertising | $1.8 billion | $1.7 billion | 21.9% | 5.5% |
What the Segment Figures Do Not Show
The rows above add up to 100% of Yum! Brands's reported revenue for fiscal 2025; the difference is intersegment eliminations, corporate revenue or items the company reports outside its segments. Segment definitions are management's choice and change when a company reorganizes, in which case it restates prior years in the next filing, so a multi-year comparison should use the figures from a single filing. Revenue shows where sales come from, not where profit or cash is earned: a small segment can carry most of the margin.
Where These Numbers Come From
Every figure on this page is a value Yum! Brands reported in the segment note and revenue disclosures of its Form 10-K filed February 20, 2026 (accession 0001041061-26-000084), read from the SEC's Financial Statement Data Sets. The prior-year column is the comparative figure from that same filing, so it reflects any restatement for a change in segments. Category names are the company's own XBRL labels, lightly reformatted for reading.
Rows that only total other rows (for example a "Products" line beside the individual products) are left out so nothing is counted twice. This page is educational and describes reported history for fiscal 2025; it is not a forecast or a recommendation.
Frequently Asked Questions
What are Yum! Brands's main products and services?
In its fiscal 2025 Form 10-K, Yum! Brands reports revenue for Franchiseandpropertyrevenue, Product and Advertising.
Which part of Yum! Brands brings in the most revenue?
Franchiseandpropertyrevenue, with $3.5 billion of revenue in fiscal 2025, or 42% of the total.
Where does Yum! Brands report its segment results?
In the segment note to the financial statements in its Form 10-K, most recently filed February 20, 2026, alongside management's discussion of each segment's results.