Trust and Transparency
Media Kit
Direct answer: This page provides approved Swoopr Investment boilerplates, editorial principles, brand usage rules and citation guidance for journalists, educators, researchers and publishers. For press and research requests, use the official contact route. See the Media & Research Center for the full overview of Swoopr's research resources and methodology.
Use the resources on this page when you need to describe Swoopr Investment accurately, attribute a Swoopr-created chart, table or dataset, or understand the editorial standards that apply to content published here.
Approved boilerplates
Use these descriptions as written. Do not edit them to remove the qualifiers "independent" or "educational", or to imply that Swoopr Investment provides personalized investment advice.
25-word description
Swoopr Investment is an independent investment education, research and tools platform focused on source-transparent learning, practical analysis and verifiable financial information.
60-word description
Swoopr Investment is an independent investment education, research and tools platform. It publishes explainers, calculators, research workflows, market-reference resources and structured data across stocks, investing, portfolio management, risk, technical and fundamental analysis, investment rules and crypto. Swoopr emphasizes primary sources, reproducible methods, explicit assumptions and clear limitations.
120-word description
Swoopr Investment is an independent investment education, research and tools platform designed to help people understand how investment concepts, analytical methods and financial rules work. The public library includes long-form education, calculators, research utilities, market-reference resources, glossary data and structured methodologies across stocks, portfolio construction, technical and fundamental analysis, backtesting, risk management, investment accounts, taxes and rules, market structure and crypto. Swoopr emphasizes primary and institutional sources, transparent methodology, explicit assumptions, corrections and reproducibility. Public material is educational and is not personalized investment advice. Swoopr's research and data resources are designed so journalists, educators, researchers and readers can trace important claims back to supporting evidence.
Editorial principles
- Evidence before conclusion.
- Primary sources when they are the best authority.
- Education separated from personalized advice.
- Methods and limitations disclosed.
- Corrections preserved rather than hidden.
- Credentials, partnerships and research results are never fabricated.
- AI-assisted work remains subject to editorial responsibility and verification.
The full editorial process is described in the Editorial Policy. Swoopr's approach to corrections is described in the Corrections Policy.
How do I use the Swoopr Investment boilerplate?
Choose the length that fits your context: 25 words for a brief tagline or description field, 60 words for an intro or bio section, 120 words for a fuller press context or methodology note.
Use the text as written. Do not edit the description to change the meaning or remove the "independent" or "educational" qualifiers. For questions about accuracy or attribution, use the contact route.
What are Swoopr's brand usage rules?
Use Swoopr Investment on first reference and Swoopr thereafter.
Do not imply endorsement, partnership or sponsorship without a real agreement in place. Do not use the Swoopr name or brand to suggest Swoopr recommends a specific product, broker, exchange, issuer or investment.
For the logo mark used on this site, see the Media & Research Center for the current contact route for brand asset requests.
How do I cite a Swoopr article or research page?
Use the canonical URL and include the page or dataset title, Swoopr Investment as publisher, and the publication or update date when shown. For datasets or versioned research, include the version or data-as-of date so another reader can reproduce the reference.
For third-party data that Swoopr has visualized or transformed, preserve attribution to the underlying primary source alongside Swoopr as the analysis source. See the How to Cite Swoopr guide for full citation examples and formats.
How do I request a comment or clarification from Swoopr?
For media, research, educator or data-use requests, use the official contact route. Include:
- your name and publication or organization;
- your deadline;
- the topic;
- the Swoopr resource being referenced;
- whether you need data, methodology clarification, a quotation or reuse permission.
Related resources
Frequently asked questions
How do I use the Swoopr Investment boilerplate?
Choose the length that fits your context: 25 words for a brief tagline, 60 words for an intro or bio field, 120 words for a fuller description. Use the text as written. Do not edit the description to change the meaning or remove the "independent" or "educational" qualifiers.
What are Swoopr's brand usage rules?
Use Swoopr Investment on first reference and Swoopr thereafter. Do not imply endorsement, partnership or sponsorship without a real agreement. Do not use the Swoopr brand to suggest Swoopr recommends a specific product, broker, exchange, issuer or investment.
How do I cite a Swoopr article or research page?
Use the canonical URL and include the page title, Swoopr Investment as publisher, and the publication or update date when shown. For datasets or versioned research, include the version or data-as-of date so another reader can reproduce the reference. See the How to Cite Swoopr guide for full examples.
How do I request a comment or clarification from Swoopr?
Use the official contact route at getswoopr.com/legal/contact/. Include your name and publication or organization, your deadline, the topic, the Swoopr resource being referenced, and whether you need data, methodology clarification, a quotation or reuse permission.