Direct Answer
ServiceNow reports revenue across 2 product and service lines in its fiscal 2025 Form 10-K. License and Service is the largest, with $12.9 billion of revenue (97% of the total), followed by Technology Service at $395 million (3%).
How Does ServiceNow Make Money?
License and Service supplies 97% of revenue, so ServiceNow's results move mostly with that one business; the others matter more for diversification than for the headline number. Between fiscal 2024 and 2025, License and Service grew fastest (+21.0%) and Technology Service slowest (+16.9%), so the revenue mix tilts toward License and Service while that gap lasts.
| Product or service | FY2025 revenue | FY2024 revenue | Share of revenue | Change |
|---|---|---|---|---|
| License and Service | $12.9 billion | $10.6 billion | 97.0% | 21.0% |
| Technology Service | $395 million | $338 million | 3.0% | 16.9% |
Where Does ServiceNow's Revenue Come From?
Regions follow the definitions in the filing; most companies assign revenue by customer location.
| Region | FY2025 revenue | FY2024 revenue | Share of revenue | Change |
|---|---|---|---|---|
| North America | $8.3 billion | $6.9 billion | 62.9% | 20.8% |
| EMEA | $3.4 billion | $2.8 billion | 25.6% | 20.0% |
| Asia Pacific and Other | $1.5 billion | $1.2 billion | 11.5% | 23.1% |
What the Segment Figures Do Not Show
The rows above add up to 100% of ServiceNow's reported revenue for fiscal 2025; the difference is intersegment eliminations, corporate revenue or items the company reports outside its segments. Segment definitions are management's choice and change when a company reorganizes, in which case it restates prior years in the next filing, so a multi-year comparison should use the figures from a single filing. Revenue shows where sales come from, not where profit or cash is earned: a small segment can carry most of the margin.
Where These Numbers Come From
Every figure on this page is a value ServiceNow reported in the segment note and revenue disclosures of its Form 10-K filed January 29, 2026 (accession 0001373715-26-000007), read from the SEC's Financial Statement Data Sets. The prior-year column is the comparative figure from that same filing, so it reflects any restatement for a change in segments. Category names are the company's own XBRL labels, lightly reformatted for reading.
Rows that only total other rows (for example a "Products" line beside the individual products) are left out so nothing is counted twice. This page is educational and describes reported history for fiscal 2025; it is not a forecast or a recommendation.
Frequently Asked Questions
What are ServiceNow's main products and services?
In its fiscal 2025 Form 10-K, ServiceNow reports revenue for License and Service and Technology Service.
Which part of ServiceNow brings in the most revenue?
License and Service, with $12.9 billion of revenue in fiscal 2025, or 97% of the total.
Where does ServiceNow report its segment results?
In the segment note to the financial statements in its Form 10-K, most recently filed January 29, 2026, alongside management's discussion of each segment's results.