Direct Answer

Procter & Gamble reports revenue across 5 business segments in its fiscal 2025 Form 10-K. Fabric Home Care is the largest, with $29.6 billion of revenue (35% of the total), followed by Baby Feminine Family Care at $20.2 billion (24%). 49% of revenue came from the United States.

How Does Procter & Gamble Make Money?

No single line supplies a majority of revenue: the largest, Fabric Home Care, is 35%, which spreads Procter & Gamble's exposure across several demand drivers. Between fiscal 2024 and 2025, Health Care grew fastest (+1.7%) and Beauty slowest (-1.7%), so the revenue mix tilts toward Health Care while that gap lasts.

SegmentFY2025 revenueFY2024 revenueShare of revenueChange
Fabric Home Care$29.6 billion$29.5 billion35.1%0.4%
Baby Feminine Family Care$20.2 billion$20.3 billion24.0%-0.1%
Beauty$15.0 billion$15.2 billion17.8%-1.7%
Health Care$12.0 billion$11.8 billion14.2%1.7%
Grooming$6.7 billion$6.7 billion7.9%0.1%
Bar chart of Procter & Gamble revenue by segment for fiscal 2025: Fabric Home Care 35.1%, Baby Feminine Family Care 24.0%, Beauty 17.8%, Health Care 14.2%, Grooming 7.9%.
Procter & Gamble revenue by segment as a share of total revenue, from the table above. The largest is highlighted. Select the chart to open it full size.

Where Does Procter & Gamble's Revenue Come From?

Regions follow the definitions in the filing; most companies assign revenue by customer location.

RegionFY2025 revenueFY2024 revenueShare of revenueChange
Outside the United States$42.7 billion$43.5 billion50.7%-1.8%
United States$41.6 billion$40.5 billion49.4%2.7%

What the Segment Figures Do Not Show

The rows above add up to 99% of Procter & Gamble's reported revenue for fiscal 2025; the difference is intersegment eliminations, corporate revenue or items the company reports outside its segments. Segment definitions are management's choice and change when a company reorganizes, in which case it restates prior years in the next filing, so a multi-year comparison should use the figures from a single filing. Revenue shows where sales come from, not where profit or cash is earned: a small segment can carry most of the margin.

Where These Numbers Come From

Every figure on this page is a value Procter & Gamble reported in the segment note and revenue disclosures of its Form 10-K filed August 4, 2025 (accession 0000080424-25-000076), read from the SEC's Financial Statement Data Sets. The prior-year column is the comparative figure from that same filing, so it reflects any restatement for a change in segments. Category names are the company's own XBRL labels, lightly reformatted for reading.

Rows that only total other rows (for example a "Products" line beside the individual products) are left out so nothing is counted twice. This page is educational and describes reported history for fiscal 2025; it is not a forecast or a recommendation.

Frequently Asked Questions

What are Procter & Gamble's business segments?

In its fiscal 2025 Form 10-K, Procter & Gamble reports revenue for Fabric Home Care, Baby Feminine Family Care, Beauty, Health Care and Grooming.

Which part of Procter & Gamble brings in the most revenue?

Fabric Home Care, with $29.6 billion of revenue in fiscal 2025, or 35% of the total.

How much of Procter & Gamble's revenue comes from outside the United States?

51% in fiscal 2025, by the geographic breakdown Procter & Gamble reports in its Form 10-K. Companies assign revenue to regions differently (customer location, shipping address or selling entity), so check the filing's definition before comparing companies.

References

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