Direct Answer

Garmin reports revenue across 5 business segments in its fiscal 2025 Form 10-K. Fitness is the largest, with $2.4 billion of revenue (33% of the total), followed by Outdoor at $2.1 billion (28%).

How Does Garmin Make Money?

No single line supplies a majority of revenue: the largest, Fitness, is 33%, which spreads Garmin's exposure across several demand drivers. Between fiscal 2024 and 2025, Fitness grew fastest (+32.8%) and Outdoor slowest (+4.7%), so the revenue mix tilts toward Fitness while that gap lasts.

SegmentFY2025 revenueFY2024 revenueShare of revenueChange
Fitness$2.4 billion$1.8 billion32.5%32.8%
Outdoor$2.1 billion$2.0 billion28.3%4.7%
Marine$1.2 billion$1.1 billion16.3%10.2%
Aviation$987 million$877 million13.6%12.6%
Auto Oem$665 million$611 million9.2%8.9%
Bar chart of Garmin revenue by segment for fiscal 2025: Fitness 32.5%, Outdoor 28.3%, Marine 16.3%, Aviation 13.6%, Auto Oem 9.2%.
Garmin revenue by segment as a share of total revenue, from the table above. The largest is highlighted. Select the chart to open it full size.

Which Garmin Segments Earn the Most?

SegmentFY2025 segment operating incomeSegment margin
Fitness$726 million30.8%
Outdoor$690 million33.6%
Marine$251 million21.2%
Aviation$257 million26.1%
Auto Oem-$49 million-7.3%

Segment operating income is the profit measure Garmin reports to its chief operating decision maker for each segment. It usually leaves out corporate costs that are not allocated to a segment, so the segments usually add up to more than consolidated operating income, and margins are comparable within Garmin more safely than against another company.

What the Segment Figures Do Not Show

The rows above add up to 100% of Garmin's reported revenue for fiscal 2025; the difference is intersegment eliminations, corporate revenue or items the company reports outside its segments. Segment definitions are management's choice and change when a company reorganizes, in which case it restates prior years in the next filing, so a multi-year comparison should use the figures from a single filing. Revenue shows where sales come from, not where profit or cash is earned: a small segment can carry most of the margin.

Where These Numbers Come From

Every figure on this page is a value Garmin reported in the segment note and revenue disclosures of its Form 10-K filed February 18, 2026 (accession 0001193125-26-056028), read from the SEC's Financial Statement Data Sets. The prior-year column is the comparative figure from that same filing, so it reflects any restatement for a change in segments. Category names are the company's own XBRL labels, lightly reformatted for reading.

Rows that only total other rows (for example a "Products" line beside the individual products) are left out so nothing is counted twice. This page is educational and describes reported history for fiscal 2025; it is not a forecast or a recommendation.

Frequently Asked Questions

What are Garmin's business segments?

In its fiscal 2025 Form 10-K, Garmin reports revenue for Fitness, Outdoor, Marine, Aviation and Auto Oem.

Which part of Garmin brings in the most revenue?

Fitness, with $2.4 billion of revenue in fiscal 2025, or 33% of the total.

Where does Garmin report its segment results?

In the segment note to the financial statements in its Form 10-K, most recently filed February 18, 2026, alongside management's discussion of each segment's results.

References

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